Prudhvi Challa
This is me
I have always been fascinated by visual design and the importance it plays, especially in digital spaces. I believe that the messages that make it the furthest are the ones who acknowledge the importance of not only what they are how saying but also how they are saying it. I'm excited to work in the world of digital identity, and help define brands and stories.
When I'm not thinking about the visuals of the web I'm watching a lot of movies, especially Star Wars. You can also find me cooking food from around the world, or out in the world practicing my photography.

Expertise
UI/UX Design, User Centered Design Web Design, Wire framing, Branding, Illustration, Product Design
Experience
Technical Assistant
2014-2016
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Implement design ideas put forth by technical designers in a timely and effective manner.
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Follow designated procedure in dangerous work environments to ensure personal and team safety.
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Optimized work spaces to deliver more streamlined workflow when when meeting new project requirements.
Lighting Designer
2016- 2017
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Communicated with clients on a weekly basis to deliver desired results while explaining limitations.
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Managed and taught various teams to work in the space quickly and with new and changing demands on a weekly basis.
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Worked efficiently within very fast turn around periods.
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Reorganized and cataloged the dept. resources to speed up access when dealing with the fast nature of the job.
Workplace Development
Intern
2023 - 2023
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Reformatted Knowledge Base documentation to new follow new design guide.
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Checked and updated accessibility compliance on all documentation.
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Maintained and updated security protocol portal for new and existing employees.
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Updated and reset the internal training database for new employees to understand how to use the employee management system.
Tools
Adobe Creative Suites:
InDesign, Illustrator, Photoshop,
Lightroom, Premiere, Xd
Figma
Web Development:
HTML, CSS
Mac and Windows
Operating Systems
Digital and Film Photography
Microsoft Office Suite:
Word, PowerPoint, Outlook
Education
University of Wisconsin - Madison 2017 - 2021
B.S. in Life Sciences Communication
Certificate in Digital Studies